WP: Most popular CMS on the planet

According to search queries recorded by Google Trends, WordPress remains the most dominantly popular content management system (CSM) on the planet beating out all its rivals including: Joomla, Weebly, Wix, SquareSpace, and Drupal.  Nothing even comes close to the dominance of WordPress.

WordPress is most popular CMS

But don’t take Google’s word for it.  According to BuiltWith Trends, a system that detects what technologies websites use, WordPress is clearly the dominant CMS of choice:

Builtwith Trends wordpress wp most popular cms

WordPress is popular because:

  • WordPress is easy to use
  • WordPress is mobile friendly
  • WordPress is search engine friendly
  • WordPress is cost-effective and affordable
  • WordPress is quick, easy, fast to set up

WordPress: Software as a Service (SaaS)

wordpress cloud software as a service wp saas

WordPress in the Cloud

What makes Balystic’s WordPress as a Service (WPaaS) so powerful is that it uses cloud technology and Software as a Service (SaaS) to deliver web content management accessible from any device, all the time.

You need a website to represent your brand, company, or organization.  WordPress allows you to manage your website content without having any technical knowledge or skills.  It is one of the easiest content management systems (CMS) on the planet.  With our WordPress Software as a Service (WP SaaS) solution, you can access your web content from anywhere, manage your web content from anywhere, and it will be accessible and friendly on all devices including mobile iPhones, iPads, and Androids.

The Software as a Service (SaaS) component ensures that you have cloud-based access to your content, web analytics, and online documents.  We provide safety, security, and backups of your web content so if it is ever hacked, we can provide disaster recovery quicker and get you back to running your business or organization rather than worrying about your website.

If you are looking for a fast, safe, secure, mobile-friendly, search engine friendly, cloud-based content management system (CMS) to power your website … look no further.  Balystic’s WordPress as a Service (WPaaS).

Tucson Realtor WordPress Website Part 1

Increasing Business with SEO and a Responsive, Modern Website – Part 1

 

Wondering why sites like Zillow, Redfin, and Trulia have made such an impact on the industry? Its simple, usability and SEO! Your customers don’t want to interact with a flash site and 1999 MLS interface. They want a single call to action, clean simple design, and whatever pops up first on Google. So how can you compete?

First I want to preface that agent sites don’t necessarily have to be about lead generation. I fully understand that most Real Estate leads come from word of mouth, neighborhood specializations, and repeat business. Knowing that, and knowing what a connected world we live in, we can all agree that having positive web presence is still important for everyone and any business!

Let’s look at SEO for Real Estate related queries in my hometown, Tucson. Just googling Tucson Real Estate, this is what comes up.

Google search for Tucson Real Estate

Tucson Real Estate Query number 2

(Some research shows that neighborhood specialization for SEO might be more impactful for businesses. I think this is especially true for Real Estate agents, and we will explore that in Part 3 of this 3 part post!)

 

The first three results of the google search for “Tucson Real Estate” are national database search engines and the fourth is Craigslist! Finally at number 5, we have a local brokerage, Century 21. But then it slips back to the nationals again. And what is really interesting is that there aren’t any individual agents on there. Let’s look at another search, this time specifically for an agent. Ill search two ways, “Realtor” and “Agent.”

Google Search Results for Tucson Realtor

 

Under “Tucson Realtor,” there is not a single individual agent site that comes up on the first page. I also skipped over the google ad words so we can see what is really happening with SEO.

 

Possibly the most interesting part of this is that Tucson Realtor tracks on Google Trends, meaning people are searching for this term regularly! Take advantage of this, get your name up there!

 

Google trends results for Tucson Realtor

 

“Tucson Real Estate Agent” search quality gets a little better. There are three out of nine results that are actual agent pages!

 

Google Search Results for Tucson Real Estate Agent

 

But … according to Google Trends no one is searching for “Tucson Real Estate Agent.”

Google Trends Results for Tucson Real Estate Agent

 

Whether you are  brokerage wondering how you can dominate the “Tucson Real Estate” Google search or an Agent wanting to be at the top of “Tucson Realtor”, stay tuned to our blog for more tips, or reach out to us today! Our WPaaSP is perfect for helping you build usable, modern websites.

We also offer enterprise packages that allow all of your agents to create sites that maintain brand integrity – ensuring that YOUR online presence and reputation are safe.

 

WordPress Church Templates

We recently had a client come to us requesting a quote for a new website. Their small Virginia based church was ready for a new, more modern website. When I opened the link to the example page they sent me, I was pretty blown away. It was gorgeous, user friendly and made me want to send everyone to look at it!

I wanted to throw out a few tips and trends we are seeing for Church’s looking to revamp their websites.

 

  1. Powerful Imagery – Want to get someone’s attention? Start with some epic photos! These could be of your church, of your community, of the gorgeous wooded area behind your church. Let these photos tell a story of who you are.

 

The Father’s House (http://tfhny.org) combines powerful imagery with a powerful message to grab attention as soon as the site loads!

image of the home page for the father's house website

 

 

  1. Creating Connection – Make your leadership feel reachable! Add pictures, bios and a way to “click to connect” with someone. It will give your website an even more personal feel. The first time someone new comes to join you, they will already feel more connected.

 

The International Church of Las Vegas (http://www.iclv.com) main page highlights their pastors with a picture and quote. Click the link and get even more information, including an invitation to use social media to connect with them!

 

 

image of INLV church main page with pastors information and photo

image of additional information, photos and schedules for INLV pastorsadditional image of information on INLV pastors. bios, photos and schedules

 

 

  1. Story Sharing – Sharing stories of the work you do, or members and families of your community is a great way to create connection both for potential members and existing members of the community! Maybe even open the floor for members to comment and connect over these stories.

 

Redemption Arcadia (http://arcadia.redemptionaz.com) highlights stories on their homepage, not only are they one of the first things a user sees – but the invitation to share them is right there!

image of stories being shared on the redemption arcadia website

 

  1. Events – Highlight your upcoming events and services on the home page. Invite people to share these events through their social media pages. Your community is connected, encourage them to share and bring new members to events!

 

The Village Church (http://thevillagechurch.net) did an amazing job of creating a call to action for events at the top of the page and providing a map for users to see which location is closest to them.

image of events link on the village church website

image of the village church's locations and services schedule

 

 

  1. Your Message, Mission and Vision – Highlight these on every page. These are the calls to action for not only your website, but for your community!

 

Rock City Church (http://rockcitychurch.tv) incorporated Message, Mission and Vision all in one easy to navigate section. The simplicity keeps to attention on the content.

image of rock city church website menu

image of rock city church mission statement

 

Still not sure what your website needs? Give us a call today. We can help you create a welcoming website that reflects your mission!