WordPress as a Service easy to rank on Google

In February 2015, we launched one of our first WordPress websites using WordPress as a Service platform.  It was for a dentist in Herndon Virginia.  As you can see, the website traffic that this Herndon Dentist is enjoying is starting to look exciting.

wordpress seo friendly cMS
WordPress makes it super easy to rank on Google

The most important rule of SEO (search engine optimization) is to choose the right keywords.  What are the right keywords?  They are the words that your target audience is most likely to Google to find people like you, companies like yours, and websites like yours.

In the case of a dentist, people want convenience and a dentist who is on their insurance plan.  So, if you can find a dentist near your house or office or on the way to work or home and they carry your insurance, then that would probably satisfy your basic needs.

For this reason, people search for dentists in their area.  Somebody in New York City is going to look for dentists in the part of NYC that is within their neighborhood.  Somebody in Los Angles is going to want to find a dentist in LA, not NYC.  Likewise, somebody who lives in Herndon and works in Reston Town Center is going to want to find a dentist in Herndon Virginia or a dentist near Reston Town Center.

AMC Dental Spa, Herndon Reston VA
AMC Dental Spa is conveniently located in Herndon, Virginia near Reston Town Center

Once you find those magic keyword phrases that your target audience is most likely to Google to find you, then stick it into our WordPress as a Service platform and we’ll do the rest.

  • http://www.andresgonzalez.co Andrés González

    Is it required to install plugins to improve the SEO? Or with the default wordpress tools are enough?

    • blake

      Generally speaking, WordPress out of the box is an SEO machine. It does everything you need to optimize for Google. However, some themes don’t take full advantage of the SEO power of WordPress and you might need to install a plug-in for SEO. But, just because you have an SEO plugin doesn’t mean your site will be optimized for Google. The most important rule of SEO is to choose the right keywords. No SEO plugin in the world will help you with that. You have to know your target audience and tell that plugin what keywords to use.

    • wpaasp

      Generally speaking, WordPress out of the box is an SEO machine. It does everything you need to optimize for Google. However, some themes don’t take full advantage of the SEO power of WordPress and you might need to install a plug-in for SEO. But, just because you have an SEO plugin doesn’t mean your site will be optimized for Google. The most important rule of SEO is to choose the right keywords. No SEO plugin in the world will help you with that. You have to know your target audience and tell that plugin what keywords to use.